So you have decided to be an entrepreneur? Here is what you need to do! Every New Business Starts With An Idea Have a brainstorm session with your friends and well-wishers....
UrbanClap was conceived by IITians Varun Khaitan and Abhiraj Bhal. Batch mates from IIT Kanpur, they have known each other for a decade now. UrbanClap is the result of a...
Training is an aspect of employees’ work time which cannot be ignored. Once the employees are provided their orientation, training starts. Training is defined as the...
Google has changed the way we perceive the internet over the course of its short existence (only 16 years!). They have managed to change the entire landscape of the internet...
How to choose a business partner, why to choose a business partner, when to choose a business partner, are common questions among the modern business people. Any business...
It’s not the business tycoons who rules the business dynasty, but the ‘competition’ which rules such and such ‘business tycoons’ in the new business days. Checking out...
Let us face the hard fact: Word of Mouth or WOM has been shown to improve marketing effectiveness by up to 54% (according to MarketShare). Customers are likely to go for a...
‘Too much crush’ on the product life cycle tenure as well as ‘market turbulence’ iterates out the ‘new trends’ in the business channels. Conglomerate diversification and...
The power of a focussed business is monumental. Are you asking yourself the following questions? What’s my Target Market? What’s my Unique Selling Proposition? Where should...
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